一、【科目名稱】（中文）： 企業社會責任專題（英文）： Corporate Social Responsibility Seminar

二、【開課年級】：碩士班

三、【修別】：選修

四、【開課系所】：合作經濟系

五、【先修科目】：

六、【學分數】：上或下學期 2 學分

七、【授課時數】：（正課） 2 小時，（實習） 0 小時

八、【教學綱要】：本課程旨在讓同學瞭解： (1) 何謂企業社會責任？ (2) 企業的社會責任只是在追求最大利潤嗎？其也應該關懷社會嗎？ (3) 何謂平衡計分卡？ (4) 企業社會責任與企業財務之關連為何？ (5) 企業應該如何善盡社會責任？

九、【內容綱要】：

Jensen, Michael C. (2001), “Value Maximization, Stakeholder Theory, and the Corporate Objective Function,” Journal of Applied Corporate Finance , 8-21.

Kaplan, Robert S. and D. P. Norton (1992),“The Balanced Scorecard-Measures That Drive Performance,” Harvard Business Review , 57-68.

Kaplan, Robert S. and D. P. Norton (1996),“Using the Balanced Scorecard as a Strategic Management system,” Harvard Business Review , 75-85.

Stein, J. (1989), “Efficient Capital Markets. Inefficient Firms: A Model of Myopic Corporate Behaviour,” Quarterly Journal of Economics , 655-669.

Porter, Michael E., and Mark. R. Kramer (2002), “The Competitive Advantage of Corporate Philanthropy,” Harvard Business Review , 57-68.

Itkonen, Laura (2003), “ Corporate Social Responsibility and Financial Performance,” Tu-91.167 Seminar Paper in Business Strategy and International Business , Institute of Strategy and International Business, Helsinki University of Technology.

Gelb, David S. and J. A. Strawser (2001), “Corporate Social Responsibility and Financial Disclosure: An Alternative Explanation for Increased Disclosure,” Journal of Business Ethics , 1-13.

Sen, Sankar and C. B. Bhattacharya (2001), “Does Doing Good Always Lead to Doing Better? Consumer Reactions to Corporate Social Responsibility,” Journal of Marketing Research , 225-243.

十、【參考書目】：

• 彼得 • 杜拉克，《杜拉克精選 ─ 管理篇》， 出版公司：天下文化 ( 李田樹 譯 ) 。

• HBR, 2003 (July), Harvard Business Review on Corporate Responsibility , Harvard Business School Press.

• HBR, 2003 (July), Harvard Business Review on Corporate Ethics , Harvard Business School Press.

十一、注意事項：請先徵求授課老師同意之後，再下載課程資料，謝謝各位同學合作。